Identity
Standards
Branding
House Style Application
 

Epsilon Products Company
Marcus Hook, PA, USA

Corporate Identity and Graphic Standards

Epsilon (owned by Sunoco) is a leading
US manufacturer of polyolefins (hydro-carbon
based plastic polymers) - the logo refers
to the hydrogen and carbon atoms which
form the material building blocks.

 
 

Avalon Exhibits
New Castle, DE USA

Corporate Identity and Graphic Standards

Avalon designs and implements exhibits,
environments, museums and events for
major corporations in North America and
internationally. The Avalon brand has been
applied to a wide range of corporate assets.

 

TechFab
Anderson, SC USA

Corporate Identity Concept Development

Techfab is a joint venture of Hexcel (US) and
Chomarat (FR). The company produces
technical reinforcements made from carbon
and glass fiber for infrastructure projects.

 
 

Eskil's Clogs
Wilmington, DE USA

Corporate Identity

Eskil's is a producer and marketer of Swedish
clogs and footwear. The Eskil's brand is
applied to product, packaging and marketing
materials and includes a new Eskil's owl which
advances the existing brand equity.

 

Penguin (Willow Ware)
Melbourne, Australia

Penguin - Sub brand

Creative direction for the Penguin mark which
is a Willow-Ware sub-brand for the under 18
market, including soft coolers and recreational
products.

 
 

Epsilon Products Company
Marcus Hook, PA, USA

Graphic Standards

Graphic standards for all facets of identity
implementation including logo useage,
signature colors, stationery, apparel,
signage, print layouts and vehicle livery.

 

Polyolefins Association of America
Wilmington, DE USA

Logotype and Branding

The Polyolefins Association promotes the use
of Polypropylene fabrics for apparel applications
mainly for the sporting market. The P2 brand is
used by major manufacturers as a mark of
quality endorsement.

 
 

Razorback (Willow Ware)
Melbourne, Australia

Razorback - Sub brand

Creative direction for the Razorback mark
which is a Willow-Ware sub-brand for the
professional tradesman market including
heavy duty tool bags and totes.

 

Basell Polyolefins
Wilmington, DE USA

Visual Brand Language

Development of alternative layouts and identity
concepts to ensure easily understood graphic
parameters to provide creative options while
brand consistency is maintained.

 
 

Epsilon Products Company
Marcus Hook, PA, USA

Corporate Identity and Graphic Standards

Implementation of corporate identity to include
signage, stationary, apparel, premium gifts
and sales aids.

 

Avalon Exhibits
New Castle, DE USA

Corporate Identity and Graphic Standards

Implementation of corporate identity to include
signage, stationary, apparel, premium gifts,
vehicle livery and sales aids.

 
 
 
Identity
Standards
Branding
House Style
Application
 
 
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